The Power of Pushly: Retail & Grocery

Grocery and retail brands operate in a fast-moving environment where customer needs and behaviors shift rapidly. Expectations are high and consumer attention is a fleeting commodity.

Good marketing in these industries is as much about the deal you offer (the ‘what’), the timing it’s delivered (the ‘when’), and the convenience you offer (the ‘value’). 

Pushly notifications provide this edge – enabling direct communication with shoppers about time-sensitive deals, loyalty benefits, and product availability. They leverage immediacy and personalization to maximize engagement and increase sales .

Let’s take a look at how.

1. Promo, Fomo 

Retailers and grocers know that urgency sells. Limited-time offers, weekend sales, and exclusive discounts all benefit from real-time notifications that prompt immediate action. Instead of waiting for customers to open an email or see an ad, Pushly cuts straight through, appearing directly on their devices.

Example: A grocery store sends a push notification: “Flash sale! Get 20% off fresh produce for the next 3 hours. Shop now!” Customers nearby can be instantly drawn into stores or prompted to place an online order before the deal expires.

2. Loyalty & Rewards 

Loyalty programs are essential for repeat business, but they only work if customers actively engage. Pushly can remind shoppers about available points, upcoming rewards, and personalized deals based on their purchase history.

Example: A retailer sends a push message: “You have $10 in rewards expiring soon—redeem on your next purchase!” This simple nudge can bring a customer back into the store or onto the retailer’s website.

3. Personalization  

Pushly notifications powered by first-party data allow brands to send tailored offers based on past purchases and browsing behavior. When customers receive relevant recommendations, they’re more likely to engage and convert.

Example: A retail app sends a notification: “Your favorite denim just dropped new colors!” The relevance increases engagement and boosts sales.

4. Restock & Inventory Alerts

Abandon purchases are often due to out-of-stock items. But when inventory is replenished, Pushly can instantly notify interested shoppers, recovering potential lost sales.

Example: A home improvement retailer sends: “The cordless drill you wanted is back in stock! Order before it’s gone.” By reducing friction in the buying process, push notifications keep customers engaged and ready to purchase.

5. Geo-Based Drives IRL Shopping

Retailers with physical stores can leverage geotargeting to send location-specific push notifications. This could be an exclusive deal to a nearby store or a reminder that a customer is close to their preferred location – either way, Pushly helps bridge the online-to-offline shopping experience.

Example: A grocery chain alerts a shopper passing by: “Stop in for your weekly essentials—fresh avocados are 2 for $1 today only!” Timely nudges drive spontaneous visits and incremental sales.

6. Capturing Seasonal Opportunities 

With all the gift giving and hosting going on, retail and grocery brands thrive during key holiday seasons. Pushly can remind customers about special promotions, holiday deals, and shopping events, ensuring they don’t miss out on timely savings – especially during busy times of the year when they are more likely to miss it.

Example: A retailer sends: “Black Friday early access! Tap to unlock exclusive doorbuster deals before they’re gone.” By building anticipation and exclusivity, push notifications enhance engagement during peak shopping periods.

Why Pushly?

Pushly notifications and commerce brands are slam dunk for driving engagement and maximizing revenue. Don’t take it from us: Check out our client success story from BlackFriday.com.